Many Marketing
people will tell you that their page is a success because it
has a good URL that is easy for their customers to remember. A
good URL is short, "intuitive", and
preferably has a domain name that reflects the content. For
example:
http://www.bookstore.com/
is a better URL than
http://www.isp.net/~bookstore/
which is better than
http://www.isp.net/~jen/interesting/site/link/bookstore.html
But... some very popular
pages are on GeoCities, which often have very long URLs, are
not on their own domain name, and are not necessarily "intuitive".
Clean URLs can be important, but remember that many people
will get to your page via links, and URLs are not important to
them. |